Careers at Isringhausen Imports

BMW Genius / Product Specialist

Job Intro

Isringhausen BMW has been a trusted, family-owned BMW Center for Central Illinois since 1981. Known for exceptional customer experiences and a passionate, long-tenured team, we’re seeking a tech-savvy, customer-centric BMW Genius / Product Specialist who loves sharing their passion with everyone who walks through our doors. This is not a traditional sales position. It’s a highly visible, brand-ambassador role focused on delivering world-class product education, technology demonstrations, and unforgettable ownership experiences from first hello to vehicle delivery and thereafter as needed. If you’re ready to turn your passion for BMW into a career and help create lifelong brand advocates in Central Illinois, we want to hear from you! Apply today — Isringhausen BMW is looking for our next great team member. Why Isringhausen? At Isringhausen, excellence isn’t just a goal — it’s our standard. We’ve been named Best Auto Dealer (New and Used) for three consecutive years, and our team members are recognized for their integrity, professionalism, and customer care. Our philosophy is deeply rooted in the values of attention, honesty, and respect, which we extend to every individual who steps into our world - be it a customer or an employee.

Job Description

Act as the in-house BMW technology and product expert for Sales and Service Warmly greet customers, introduce Genius services, and deliver tailored product presentations and walk-arounds and more.

Benefits

• Competitive pay with performance incentives
• Comprehensive health, dental, and vision insurance
• 401(k) with company match
• Paid holidays and generous PTO
• Short-term disability & life insurance
• Paid BMW factory training and Genius certification
• Real career growth in a stable, family-owned dealership that promotes from within

Responsibilities

• Act as the in-house BMW technology and product expert for Sales and Service
• Warmly greet customers, introduce Genius services, and deliver tailored product presentations and walk-arounds
• Conduct engaging Vehicle Encore demonstrations (in-person and remote) showcasing iDrive, connectivity, driver-assistance systems, electrification, and the latest BMW innovations
• Partner with Client Advisors on vehicle configuration, test drives, feature explanation, and memorable handover/delivery experiences
• Provide ongoing post-delivery technology support via phone, video, or in-person
• Keep demo and loaner electric vehicles charged and Level 2 chargers fully operational
• Create fresh, exciting social media content (Instagram, TikTok, YouTube, Facebook) featuring new models and technology
• Maintain expert-level knowledge of the entire BMW lineup, upcoming releases, packages, and competitive comparisons
• Hit customer satisfaction targets and consistently earn top CSI scores
• Collaborate daily with Sales, Service, and Management using CRM and BMW systems
• Occasionally assist with new-vehicle check-in, prep, and showroom presentation

Requirements

• Who You Are:
• Genuinely passionate about BMW, cars, and cutting-edge technology
• Outgoing, high-energy personality that lights up when talking about BMW features
• Outstanding communication skills – you make complex technology feel simple and exciting
• Comfortable with tablets, apps, smartphones, and learning new systems quickly
• Professional appearance, strong work ethic, and impeccable punctuality
• Preferred Background (not all required):
• 1+ years in upscale retail, hospitality, consumer electronics, technical support, or dealership environment
• Previous BMW Genius, Product Specialist, or brand ambassador experience is a big plus
• Experience creating social media content is a bonus
• Requirements:
• Valid driver’s license with clean driving record
• Ability to stand/walk for extended periods and work outdoors in all weather
• Willing to submit to pre-employment background check
• Please upload your resume. Completing the online assessment will grant you priority consideration!
• Must be authorized to work in the U.S. without sponsorship and be a current resident.

Terms

We are an Equal Opportunity Employer. All qualified applicants are considered regardless of ethnicity, nationality, gender, veteran or disability status, religion, age, gender orientation or other protected status.